NB13 – Generative AI’s Impact on Content Marketing
https://youtu.be/CjMU23gR0OY Before we dive in, we’re thrilled to announce that No Brainer has landed in the #6 spot on FeedSpot’s list of the Top 15 AI Marketing Podcasts. Thanks to everyone for your support! On to lucky Episode 13. This one’s for the Content Crusaders. Generative AI continues to impact the content marketing profession at all levels. […]
NB12 – Our Big MAICON 2023 Debrief
https://youtu.be/GIAn8kkEKko Anyone who follows the marketing AI scene knows MAICON — the Marketing AI Conference, hosted by Paul Roetzer’s Marketing Artificial Intelligence Institute. So, this year, Geoff decided to visit Cleveland, Ohio to check it out. In today’s episode, Geoff shares his perspectives on the event, the speakers, his key takeaways, and (of course) the […]
NB11 – Is OpenAI Losing Their Lead? Lawsuits! LLaMas!
OpenAI has been a recurring character on No Brainer, but we’ve resisted the urge to devote a full episode to the company and their blockbuster ChatGPT tool and GPT algorithms. Well folks, the time has finally come! This is our OpenAI episode. But it might not be what you were expecting. No fawning fan boy […]
NB10 – ChatGPT is Not a Marketing AI Use Case
https://youtu.be/8G3kzVAgAEY The marketing conversation about AI seems to be stuck in the land of “tools and tactics.” And more often than not, the tool is ChatGPT and the tactic is cranking out content. But there’s so much more to generative AI. And there’s an entire world of “traditional” predictive AI beyond today’s generative darlings. But […]
NB9 – Focusing In on AI Video
https://youtu.be/q5Zhz022nqY In today’s episode, Geoff and Greg zoom in on the rapidly evolving AI video space. The Black Mirror kicked off its sixth season with an episode called “Joan is Awful” which presented a dystopian view of a world of deep fakes, AI-generated content, and personalized entertainment taken to an extreme. Meanwhile, right here in […]
NB8 – Surviving the A.I.Pocalypse
https://youtu.be/DOcT8snA_vo We know! We know! We know! You’re getting tired of hearing about the existential threat of AI. We are too. But when hundreds of tech company executives and independent AI experts sign yet another open letter tying the advance of AI to the end of humanity, it’s a topic too big to ignore. That’s […]
NB7 – What Every Marketer Needs to Know About Implementing AI
https://youtu.be/UOBfi5FkQo8 Geoff Livingston and Greg Verdino are back for lucky Episode 7 — and it’s almost like two episodes in one. For today’s big topic, the guys delve into some must-know essentials for marketers who want to go beyond the hype and get real about implementing artificial intelligence inside their organization. They talk about objectives […]
NB6 – Will AI Take Your Job?
https://youtu.be/gTzMSln2uas While “The Godfather of Artificial Intelligence” turned AI doomer, Geoffrey Hinton, is on the media circuit warning that some future super-intelligence may eradicate humankind, Geoff and Greg set their sights on a near-term risk that’s on every marketer’s mind: Is generative AI coming for our jobs? In this “ripped from the headlines” episode, Greg […]
NB5 – You Can’t Spell Advertising Without A and I
https://youtu.be/yu4Q9ytm_Yc First things first: We’re pumped to announce that No Brainer is now part of the Marketing Podcast Network, the premier network of top-quality audio programming by marketers, for marketers. We’re looking forward to growing alongside 40 or so of our favorite marketing thought leaders — and we’re glad you’re taking the ride with us. And […]
NB4 – AI Ethics: Humans Strike Back
https://youtu.be/YCvI1soupow Today’s episode is packed with power as Geoff Livingston and Greg Verdino dive deep into AI ethics. With ChatGPT churning out fake news and Midjourney attempting to pump the brakes on deepfakes, it’s no wonder companies and countries are looking to rein in the use of generative AI. Geoff and Greg explore all of […]
NB3 – Adobe, ChatGPT Plugins & Getting Strategic About AI
In this episode of No Brainer, Geoff leads off with Adobe’s foray into the world of generative image-making with a proprietary model based on rights-cleared images. How does it stack up against Midjourney and the rest? With Adobe being the latest move by an incumbent technology company, the guys ponder how the market may shake […]
NB2 – GPT-4, Salesforce and Hubspot. Oh My!
The boys are back in town. This time on No Brainer, Greg and Geoff discuss OpenAI’s announcement of GPT-4. Geoff shares his take on moves by Salesforce and HubSpot to bake GPT into their popular CRMs, then the two discuss whether this will be a boon for salespeople or a bust for their target prospects. […]
NB1 – ChatGPT Selling Cars, AI Shakeup Coming to PR
In the premier episode of No Brainer, Greg and Geoff discuss Fiat and Kia adopting ChatGPT for showroom and user support, respectively. They discuss what they like about each use case and touch on AI ethics. Then they dive into a new tool – PRprophet.ai – that has the potential to reshape media relations and […]
